It is the end of an era and the beginning of a new one.

Tomorrow, Saturday 28th January, a new Hopshop opens at 4 Northcote Street St Leonards. It is only one building away from the old Hopshop but it is 5 times the size.

This project has been 4 months in the making. 3 weeks of intensive building work and hours and hours of rad creative brainstorming.

Everyone at Hopkin believes we have truly created the best skateshop in Australia, if not the world. There will be four levels of skateboard and longboard hardware. The bottom two levels are skater hang out areas which includes a movie cinema and coffee shop. That’s right – there will be a place to park your parents in style while you hang in the shop!! Parents, we have employed Chris Sanders, one of Sydney’s best baristas to create coffee that will make you want to come back to the Hopshop more than your children.

To explain the opening day, we have created an event page on ASRA called Hopshop’s Gone Mondo.

Day starts at 8am for a special push race. First three skaters to the Hopshop get to be the first people in the new Hopshop. They get to jump the queue. Next 20 skaters get 20% off anything they want to buy in a one off purchase (full price only no 20% off already specialed items).

For everyone else, best in best dressed. There are a list of super discounted products that can only be bought instore on the day.

Doors open at 10am to everyone.

Here is a sneak peak, photos taken tonight before we closed up.

First level (of four!) at the Hopshop

New front door at the Hopshop at 4 Northcote Street... yes they are skateboards on the awning

The new Helmet wall - 30 heads individually handpainted

You can see some of the heads featured on Heelside facebook page

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